Module 1: Introduction to IG for Business

Brief overview to IG for Business. What areas you will learn and what you can expect to achieve.

Module 2: Types of Accounts

There are three main types of accounts that people use with Instagram. Which type are you? Each is different.

Module 3: Profile Essentials

These are all the things that you need to have on your profile to make sure it is optimized for growth and engagement.

• 00:00 — Overview
• 01:38 — Profile Photo
• 03:18 — Username/Name
• 08:18 — Bio
• 13:25 — Call-To-Action
• 14:14 — Highlights
• 15:45 — Feed
• 17:50 — IGTV

Module 4: Hashtags

What is a hashtag? Where did it come from? How do they work? And what are the best hashtags to use?

• 00:00 — Overview
• 00:52 — Where did it originate?
• 01:33 — What does it do? How does it work?
• 05:47 — What hashtags should you use?